Striking new wayfinding system for New York by Pentagram. An exercise of maximum refinement and editing to provide the end user with a clear and functional design. This system features beautifully and thoughtfully designed “heads-up” maps, and a clean, contemporary look and feel thats perfect for the metropolitan environment.
From Pentagram: “The orientation of the WalkNYC maps uses “heads-up mapping,” in which north, south, east or west is rotated to correspond with the direction the user is facing. (If you’re facing south in Manhattan, the top of the map is downtown, and the bottom is uptown; on the other side of the map, the information is reversed.) The design was extensively tested with pedestrians, who found it easy to use; in the city, it is often hard to know which direction one is facing. (One study by the DOT found a third of New Yorkers didn’t know how to find north.)”
Civic, Metal Cabinet, Pedestrian Wayfinding, Uncategorized See more posts like this one: Heads Up, icons, Wayfinding
